All Guides
How to Choose a Print Service Provider That Delivers On Time
What a print service provider does, six questions that vet one in an afternoon, and how to read turnaround, proofing and volume pricing before you commit.
How to Choose a Printing and Signage Company That Ships On Time
How to judge a printing and signage company on in house presses, the real file cutoff, proofing, reprint terms and what one vendor for all of it saves.
How to Choose a Promotional Printing Company That Delivers on Time
How to judge a promotional printing company: when the turnaround clock really starts, in house versus distributor, art charges, quantity breaks and proofs.
How to Choose a Stationery Manufacturer That Prints Your Brand Right
Vet a stationery manufacturer on four things: who owns the press, the stock named in numbers, how envelopes are converted, and the written reprint policy.
How to Create a Brand Style Guide Your Small Business Will Actually Use
A brand style guide fixes your logo, colors, fonts and voice in one document, with a fill in framework, a color and font cheat sheet and print tips.
How to Create the Perfect Employee Welcome Pack
Build an employee welcome pack that lands before day one, with what to include, what to print in bulk or per hire, real prices and how to stay on brand.
How to Customize a Restaurant Menu Design Without Reprinting Every Week
Customize a restaurant menu design step by step: lock the trim and margins, change the item rows, and pick a stock that matches how often your prices move.
How to Design an Advertisement Flyer People Actually Respond To
Design an advertisement flyer around one offer, a real deadline and one response path, with sizes, stock, bleed setup, distribution rules and spelling.
How to Design Corporate Name Tags Your Team Will Wear Every Day
Design corporate name tags that read across a room, with the 2 by 3 inch layout order, plastic or laminated stock, and how the opening sets hardware.
How to Franchise Your Business Without Losing Control of the Brand
What it takes to franchise a business: readiness tests, the FDD and its 14 day rule, royalty and brand fund math, and the day one kit each new unit opens.
How to Start Public Speaking and Find Speaking Opportunities
Where speaking opportunities come from, what organizers ask for at each level, and the speaker cards, one-sheets and banners that keep you booked.
How to Order Bulk Envelopes That Mail at Automation Rates
Order bulk envelopes without wasting money: pick a size that mails at letter rates, decide window or plain, clear the postal zones and buy the tier.
