All Guides
White Stickers Explained, White Vinyl vs White Ink on Clear
White vinyl is opaque from the material up, while clear film needs a white ink underbase or colors pick up the surface behind, so pick by where it goes.
Window Clings vs Decals vs Perforated Film for Storefront Windows
Window clings vs decals vs perforated film for storefronts: how each one holds on, which face of the glass it takes, and what each graphic costs.
Yard Signs vs A-Frames vs Feather Flags Compared for Outdoor Advertising
Yard signs stake into soil, A-frames stand on concrete and feather flags rise above cars, so compare surface, height, wind, lifespan and price first.
Banners, Yard Signs and A-Frames Compared for Grand Opening Day
Which grand opening sign wins, a vinyl banner on the storefront, yard signs at the curb or an A-frame at the door, with prices, distances and a verdict.
Yard Signs vs Vinyl Banners vs Posters for Events
Coroplast yard signs, 13oz vinyl banners or paper posters for your event, compared on reading distance, wind, mounting and real starting prices.
How to Set Up Your Design Files for Foil
Set up design files for foil the easy way: treat foil as its own spot color, build solid vector elements, and supply a matching foil layer with your art.
The 9 Key Elements of Design
The 9 elements of design are line, color, shape, texture, framing, type, form, space and value, each shown as a real printed piece you can hold and order.
The Principles of Design and How to Use Them (With Infographic)
The principles of design, with an infographic: emphasis, balance, contrast, repetition, proportion, movement, and white space, and how to use each.
Balance in Graphic Design Guide
Balance in graphic design explained: what it is, why it matters and the four types, symmetrical, asymmetrical, radial and mosaic, with print examples.
Guide to Ice Cream Packaging Design
Ice cream packaging design from start to finish, from the right pint, tub, sleeve or box to freezer ready material that handles condensation.
How to Write a Logo Design Brief
How to write a logo design brief that gets the right logo the first time, with a step-by-step guide and a fillable template for brand, style and budget.
Logo Checklist for Each Stage of the Design Process
A logo design checklist for every stage from brief to handover, to catch weak concepts early, test the mark properly, and hand over files that print clean.
